VITA IS THE ONLY PLACE YOU CAN PHYSICALLY BUY THE NEW BLUE SCHOLARS EP OOF!

| August 20, 2009

VITA AND BLUE SCHOLARS: OOF! AVAILABLE IN ALL VITA STORES. 8/25. ONLY 100 UNITS – FIRST COME FIRST SERVE!
Vita is thrilled to announce our partnership with the explosive-renowned-Seattle duo: Blue Scholars. Their new EP OOF! is the story about the Hawaii that you don’t see on TV. Vita will be working closely with the Scholars on this project and future adventures. “Their innovative marketing, their justice and equity in business practices, and their premiere quality of product and presentation, make Caffe Vita an ideal brand to partner with. I intend to do with our music what Vita does with their coffee.” Sabzi, Blue Scholars DJ/ Producer. Vita is the only place you can snag one of the VERY limited edition OOF! EP’s in Seattle ($10). The Scholars only pressed 808 disks – Vita has 100 – the rest are available at bluescholars.com.

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