Daily Archives: December 5, 2012

Announcing: Limited-Edition Holiday Blend to Benefit CoachArt

| December 5, 2012

Vita has partnered with The Vera Project to release a limited-edition, hand-screened bag of our 2012 Holiday Blend. 100% of profits go directly to CoachArt, providing free lessons in the arts and athletics for children with chronic illnesses and their siblings. The coffee is now available for purchase in our online shop.

For more than a decade, CoachArt has provided chronically ill children and their families in the greater Los Angeles, Orange County, and San Francisco Bay areas with “permission to play.” Currently, CoachArt works with over 500 volunteer coaches and 90 arts and athletics associations to serve nearly 2,000 students annually.


About the Coffee

Our 2012 Holiday Blend features two unique arrivals from the Southern Hemisphere. A vibrant coffee from the high jungle of La Convencion, Peru is paired with the distinctive island flavors of Flores, Indonesia to produce a richly spiced and deliciously sweet toned cup. Full-bodied, gentle acidity with hints of mulling spice and dark chocolate. A perfect complement to the season!